Privacy Policy

1. Introduction

IN Eternity Clinic ("we", "our", "the Clinic") is committed to protecting the personal data of our patients and website visitors in accordance with the Singapore Personal Data Protection Act 2012 (PDPA). This Privacy Policy explains how we collect, use, disclose, and protect your personal data.

By visiting our website or engaging with our clinic services, you consent to the collection and use of your personal data as described in this Policy.

2. Data We Collect

We may collect the following categories of personal data:

• Name, date of birth, NRIC or passport number (for medical records)
• Contact details — mobile number, WhatsApp number, email address
• Medical history, treatment records, photographs taken for clinical assessment
• Payment information (processed securely; card details are not stored by us)
• Website usage data — pages visited, device type, browser (via standard analytics)
• Communications sent to us via WhatsApp, email, or contact forms

3. How We Use Your Data

Your personal data is used for the following purposes:

• Scheduling and confirming appointments
• Providing medical consultation and treatment
• Maintaining clinical records as required by Singapore medical regulations
• Processing payments for consultations and treatments
• Sending appointment reminders or follow-up communications (with your consent)
• Improving our website and clinic services
• Complying with legal and regulatory obligations

4. Disclosure of Personal Data

We do not sell, rent, or trade your personal data to third parties. We may share your data only in the following circumstances:

• With other healthcare providers involved in your treatment (with your consent)
• With our trusted service providers (e.g. payment processors, IT support) who are contractually bound to protect your data
• Where required by Singapore law, court order, or regulatory authority
• In the event of a medical emergency where disclosure is necessary to protect your life

5. Medical Photography

Clinical photographs may be taken before and after treatment for the purpose of medical record-keeping and clinical assessment. These photographs are stored securely and will not be used in any marketing or educational materials without your explicit written consent.

6. Data Retention

Medical records are retained for a minimum of 6 years following your last visit, in accordance with Singapore Medical Council guidelines. Non-medical data (e.g. enquiry messages) is retained for a period sufficient to address your enquiry and for a reasonable period thereafter.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal data from unauthorised access, disclosure, alteration, or destruction. All clinical records are stored in secured, access-controlled systems. WhatsApp communications are end-to-end encrypted.

8. Your Rights

Under the PDPA, you have the right to:

• Request access to the personal data we hold about you
• Request correction of inaccurate or incomplete personal data
• Withdraw consent for the use of your personal data (subject to legal and medical record obligations)

To exercise any of these rights, please contact us via WhatsApp at +65 8815 3008.

9. Cookies and Website Analytics

Our website may use standard web analytics tools that collect anonymised usage data (pages visited, session duration, device type). This data does not identify you personally and is used solely to improve the website experience. You may disable cookies in your browser settings without affecting your ability to use our website.

10. MOH Compliance

IN Eternity Clinic complies fully with the Singapore Ministry of Health (MOH) guidelines on medical advertising. All content on this website is intended for informational purposes only and does not constitute medical advice. Individual treatment outcomes vary and are not guaranteed.

11. Changes to This Policy

We may update this Privacy Policy from time to time. The most current version will always be available on this page, with the effective date noted at the top. Continued use of our website or services after any update constitutes acceptance of the revised Policy.

12. Contact Us

For any questions, data access requests, or privacy concerns, please contact us:

• WhatsApp: +65 8815 3008
• Address: IN Eternity Clinic, #12-01 Pacific Plaza, 9 Scotts Road, Singapore 228210